Fletcher Durrant Media Coursework Year 2

 

 

  Overview of the Magazine Industry   According to IBISWorld, the magazine industry has 31,435 businesses involved in it and the overall market size is $62 billion. The employment level is around 471,000 people. In the U.S alone, there are 7,218 magazines available for purchase. The fastest growing magazine genre in the United States is “Special Interest”. Instagram is the fastest growing social network in terms of likes and followers according to ACSmediakit.   Top7ven say that the seven most popular magazines of 2019 were Good Housekeeping, Reader’s Digest, Better Homes and Garden, AARP The Magazine, Game Informer, Awake and The Watchtower.   NewStatesman is a British current affairs magazine published weekly in London. The magazine is famous for its satirical analysis, and is one of the most famous magazines in the world in general. It was founded in 1913 by Sidney Webb and Beatrice Webb. Sidney was a Fabian Socialist and Beatrice was his partner. The ...

  Analysing Magazine Websites   Private Eye: The satirical tone of the magazine is kept within the website version, featuring many jokes, funny images, informal language as well as a full section for cartoons. The colour palette is quite basic, mainly using reds, blacks and whites throughout, except for the images. This keeps the website feeling simplistic whilst also looking important as it doesn’t use too many bright colours. The masthead at the top of the website is the same one used on the front cover of the magazine and is bold enough to be noticed. The website itself is relatively easy to navigate, featuring several news links and accompanying images. The layout is quite simple, with the news hyperlinks being towards the top of the page with adverts down the right side. Once you reach the bottom of the news links, you reach some more links that advertise the magazine, their podcast, binders and gift subscriptions. Further down, there is also a link to their twitter...

NEWSTATESMEN NewStatesman has a distinct masthead that uses two different shades of red, which ultimately makes it stand out more from other magazines that use the colour red for their masthead. The colour red itself suggests importance and urgency, which would definitely stand out to the reader and would definitely catch their eye. The main image is one used to comedic effect, a common trait of NewStatesman magazines. It features three Labour members about to be hit by a meteor. Meteors typically symbolise danger, which the headline itself suggests he could possibly be in. The comedic image sets the tone for the magazine and is something that a reader who prefers less serious news, would look at instantly. In terms of font and font sizes, the masthead is, of course, the largest piece of text on the page, and is very much bold. The main cover line “The Labour reckoning” is also in bold lettering, because it is the main story. There is a section at the top of the cover that featur...