Print Product Issue 1

 





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Timed Essay 1

  Explain how the arrival of digitally convergent media platforms has impacted on film producers. Refer to Disney and its 1967 and 2016 versions of The Jungle Book to support your answer. In this essay I will be looking at the impact digitally convergent media platforms have impacted on film producers and will refer to Disney 1967 and 2016 version of The Jungle Book to illustrate my answer. When the original Jungle Book was released in 1967, there were very limited ways to promote movies. The main options were to play the trailers in the cinema or on the television and radio and then have posters in public places. The only way the movie itself could be watched is in the cinema as DVD’s were not around yet. By this point Disney had started to diversify, with the first Disneyland opening in 1955 but the first Disney shop didn’t open until 20 years after the first Jungle Book released, in 1987. Despite the lack of synergy and collaboration with other brands, Disney were still a ve...
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Analysing Print Products

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NEWSTATESMEN NewStatesman has a distinct masthead that uses two different shades of red, which ultimately makes it stand out more from other magazines that use the colour red for their masthead. The colour red itself suggests importance and urgency, which would definitely stand out to the reader and would definitely catch their eye. The main image is one used to comedic effect, a common trait of NewStatesman magazines. It features three Labour members about to be hit by a meteor. Meteors typically symbolise danger, which the headline itself suggests he could possibly be in. The comedic image sets the tone for the magazine and is something that a reader who prefers less serious news, would look at instantly. In terms of font and font sizes, the masthead is, of course, the largest piece of text on the page, and is very much bold. The main cover line “The Labour reckoning” is also in bold lettering, because it is the main story. There is a section at the top of the cover that featur...
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